SMILEO vs SmileFy
Feature-by-feature comparison across 15 capabilities cosmetic dentists convert on: AI smile preview, HIPAA virtual consults, direct calendar booking, marketing attribution, and ambassador referrals.
SMILEO ships 11 capabilities SmileFy doesn't. SmileFy ships 0 capabilities SMILEO hasn't — some on the roadmap, some deliberately excluded. Rationale on every row.
The preview is table stakes — the OS is the moat
Most tools in this category stop at the AI mockup. The mockup isn't what books the $30k case — what happens in the 14 days between a patient seeing their preview and sitting in the chair is. SMILEO's free tier gives you the preview because the real value is in the OS: direct calendar booking, HIPAA virtual consults, marketing attribution, ambassador tracking. SmileFy covers a narrower slice of that workflow.
Where SMILEO ships and SmileFydoesn't
Free Tier
$0 plan tier — derived automatically from scraped pricing data
SmileFy: No $0 tier in listed pricing
Preview from Home
Patients generate previews from their own phone, not in-office
SmileFy: Platform appears designed for dentist-initiated simulations during consultations, not patient self-service from home.
Bio Link / QR / Share URL
Capture leads from social bio, QR code, or any shareable link
SmileFy: No evidence in scraped text or LLM sources of shareable links, QR codes, or bio link functionality for lead capture.
Automated Nurture Sequences
Timed follow-up sequences built for cosmetic decision psychology
SmileFy: No clear evidence of automated nurture sequences in the scraped website content.
Lead Routing
Automatic lead assignment and real-time notifications
SmileFy: No evidence of lead routing or automatic assignment features in available sources.
Custom Patient Videos
Record and send personalized video messages to patients in seconds
SmileFy: Platform creates AI-animated smile videos, not custom recorded video messages from providers to patients.
HIPAA Virtual Consults
HIPAA-compliant virtual consultations patients book directly into calendar
SmileFy: Virtual consults mentioned by one LLM but not confirmed in scraped website content.
Direct Calendar Booking
Patients self-book into provider calendar from preview flow
SmileFy: No evidence of patient self-booking or calendar integration functionality.
Ambassador Program
Built-in ambassador/affiliate management with tracking and attribution
SmileFy: No evidence of ambassador, affiliate, or referral program functionality.
Marketing Attribution
Track which channels, campaigns, and touchpoints drive cosmetic cases
SmileFy: No clear evidence of marketing attribution or campaign tracking features in available sources.
iOS Mobile App
Full-featured native iOS app
SmileFy: No evidence of a dedicated native iOS app, though the platform may be accessible via mobile browsers.
Full feature grid
| Feature | SMILEO | SmileFy |
|---|---|---|
Free Tier $0 plan tier — derived automatically from scraped pricing data | ✓ | — |
AI Smile Previews Photorealistic AI smile preview from a single selfie, 30 seconds | ✓ | ✓ |
Preview from Home Patients generate previews from their own phone, not in-office | ✓ | — |
Bio Link / QR / Share URL Capture leads from social bio, QR code, or any shareable link | ✓ | — |
Automated Nurture Sequences Timed follow-up sequences built for cosmetic decision psychology | ✓ | — |
Lead Routing Automatic lead assignment and real-time notifications | ✓ | — |
Custom Patient Videos Record and send personalized video messages to patients in seconds | ✓ | — |
HIPAA Virtual Consults HIPAA-compliant virtual consultations patients book directly into calendar | ✓ | — |
Direct Calendar Booking Patients self-book into provider calendar from preview flow | ✓ | — |
Online Treatment Plans Treatment plans presented and signed online | ✓ | ✓ |
Ambassador Program Built-in ambassador/affiliate management with tracking and attribution | ✓ | — |
Marketing Attribution Track which channels, campaigns, and touchpoints drive cosmetic cases | ✓ | — |
Cosmetic-Only Focus Purpose-built exclusively for cosmetic dentists, not general dental | ✓ | ✓ |
iOS Mobile App Full-featured native iOS app | ✓ | — |
Patient Management Notes, photos, history, treatment tracking per patient | ✓ | ✓ |
SmileFycells are inferred from their public site + multi-LLM consensus, with manual overrides where we've verified directly. SMILEO cells are source-of-truth. See something wrong? Tell us — we'll update the grid.
See the OS in 60 seconds
Generate a free preview, watch it flow through calendar booking, virtual consult, and attribution. No sales call. No credit card.
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