SMILEO vs Claraview
Feature-by-feature comparison across 15 capabilities cosmetic dentists convert on: AI smile preview, HIPAA virtual consults, direct calendar booking, marketing attribution, and ambassador referrals.
SMILEO ships 11 capabilities Claraview doesn't. Claraview ships 0 capabilities SMILEO hasn't — some on the roadmap, some deliberately excluded. Rationale on every row.
The preview is table stakes — the OS is the moat
Most tools in this category stop at the AI mockup. The mockup isn't what books the $30k case — what happens in the 14 days between a patient seeing their preview and sitting in the chair is. SMILEO's free tier gives you the preview because the real value is in the OS: direct calendar booking, HIPAA virtual consults, marketing attribution, ambassador tracking. Claraview covers a narrower slice of that workflow.
Where SMILEO ships and Claraviewdoesn't
Free Tier
$0 plan tier — derived automatically from scraped pricing data
Claraview: Contact-sales pricing, no free tier listed
Automated Nurture Sequences
Timed follow-up sequences built for cosmetic decision psychology
Claraview: Website doesn't mention automated nurture sequences; insufficient evidence.
Lead Routing
Automatic lead assignment and real-time notifications
Claraview: Lead capture implied but no explicit lead routing or assignment system described.
Custom Patient Videos
Record and send personalized video messages to patients in seconds
Claraview: No mention of custom video messaging capability in any source.
HIPAA Virtual Consults
HIPAA-compliant virtual consultations patients book directly into calendar
Claraview: Virtual consults mentioned by Grok but not confirmed in scraped website text.
Direct Calendar Booking
Patients self-book into provider calendar from preview flow
Claraview: No evidence of direct calendar booking integration in scraped content.
Online Treatment Plans
Treatment plans presented and signed online
Claraview: Website suggests Claraview doesn't replace treatment planning; no online treatment plan feature confirmed.
Ambassador Program
Built-in ambassador/affiliate management with tracking and attribution
Claraview: No mention of ambassador or affiliate management in any source.
Marketing Attribution
Track which channels, campaigns, and touchpoints drive cosmetic cases
Claraview: No marketing attribution tracking mentioned in scraped content.
iOS Mobile App
Full-featured native iOS app
Claraview: No mention of iOS or mobile app in scraped website content.
Patient Management
Notes, photos, history, treatment tracking per patient
Claraview: No patient management features like notes, history, or treatment tracking mentioned.
Full feature grid
| Feature | SMILEO | Claraview |
|---|---|---|
Free Tier $0 plan tier — derived automatically from scraped pricing data | ✓ | — |
AI Smile Previews Photorealistic AI smile preview from a single selfie, 30 seconds | ✓ | ✓ |
Preview from Home Patients generate previews from their own phone, not in-office | ✓ | ✓ |
Bio Link / QR / Share URL Capture leads from social bio, QR code, or any shareable link | ✓ | ✓ |
Automated Nurture Sequences Timed follow-up sequences built for cosmetic decision psychology | ✓ | — |
Lead Routing Automatic lead assignment and real-time notifications | ✓ | — |
Custom Patient Videos Record and send personalized video messages to patients in seconds | ✓ | — |
HIPAA Virtual Consults HIPAA-compliant virtual consultations patients book directly into calendar | ✓ | — |
Direct Calendar Booking Patients self-book into provider calendar from preview flow | ✓ | — |
Online Treatment Plans Treatment plans presented and signed online | ✓ | — |
Ambassador Program Built-in ambassador/affiliate management with tracking and attribution | ✓ | — |
Marketing Attribution Track which channels, campaigns, and touchpoints drive cosmetic cases | ✓ | — |
Cosmetic-Only Focus Purpose-built exclusively for cosmetic dentists, not general dental | ✓ | ✓ |
iOS Mobile App Full-featured native iOS app | ✓ | — |
Patient Management Notes, photos, history, treatment tracking per patient | ✓ | — |
Claraviewcells are inferred from their public site + multi-LLM consensus, with manual overrides where we've verified directly. SMILEO cells are source-of-truth. See something wrong? Tell us — we'll update the grid.
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